Welsh Brand Sees Sales Surge After Gavin & Stacey Christmas Special
A Welsh brand’s sales skyrocketed after its product appeared in a popular Christmas special, boosting visibility and online engagement.
Barry, Wales, Goodwash Company, Gavin & Stacey, Handwash, Sales Surge
Barry: So, you won’t believe what just happened! A Welsh brand, The Goodwash Company, is totally riding high after being featured in the Gavin & Stacey Christmas special. Their online sales shot up by 20% since the show aired. How cool is that?
Their handwash, which is all about being luxurious and cruelty-free, popped up in Pam and Mick’s bathroom. Mandy Powell, the founder, was over the moon when she spotted it. She’s a big fan of the show and a proud Barry local, so it was a big deal for her.
She said it was just incredible to see their product on such a beloved show. And get this, she didn’t even know it would be featured! When she saw their ‘Sebon Dwylo’ behind Smithy, she couldn’t help but scream with excitement.
The exposure has been amazing for them. In just two days, their TikTok views skyrocketed from around 2,000 to nearly 100,000. That’s some serious buzz!
Mandy expressed how honored she felt to have their ethical handwash showcased in a show that so many people love. The surge in interest has been the cherry on top for them.
Since starting out, The Goodwash Company has focused on sustainable, vegan, and cruelty-free products. They also give back to Welsh communities, which is pretty awesome. Plus, they’ve been getting support from the Business Wales Accelerated Growth Programme.
Now, Mandy’s looking to keep the momentum going. She wants to celebrate Welsh culture even more and is excited about expanding their online marketing and TikTok presence. They’re ready to reach even more customers around the globe!