NBA and FIBA in Talks for a New European League to Challenge EuroLeague’s Dominance
The NBA and FIBA are reportedly discussing a new European league to rival EuroLeague, aiming to tap into the continent’s growing basketball market.
NBA, FIBA, EuroLeague, Basketball, Europe, Adam Silver, Andreas Zagklis
City: New York. So, it looks like the NBA and FIBA are getting serious about launching a new basketball league in Europe. They see a big opportunity there, and it could shake things up.
NBA Commissioner Adam Silver and FIBA Secretary General Andreas Zagklis both agree that Europe has a ton of potential for basketball. Silver mentioned that the interest in the sport doesn’t match the commercial activities happening right now.
Zagklis confirmed they’re in talks about this new league, which would aim to attract top clubs and compete with the EuroLeague. He said they’ve been chatting with the EuroLeague operators, but it’s been tricky to get everyone on the same page.
The EuroLeague is kind of like the Champions League for soccer, with 13 permanent members like Real Madrid and FC Barcelona. These teams are always in the EuroLeague, while others have to earn their spots. But there’s a chance the NBA and FIBA could swoop in and create a league that might offer better financial opportunities for clubs.
FIBA is eager to dive into club basketball, not just for the cash but also to help with Olympic qualifying. They want to control their own schedule, which could mean more players participating in FIBA events.
For the NBA, this could be a smart move for player development. With a growing number of international players in the league, Silver sees the value in tapping into Europe’s academy system.
Everyone’s chasing the money here. The NBA wants to expand its reach, FIBA and EuroLeague are in a financial tug-of-war, and European clubs will go where the cash flow is best.
In the next decade, the NBA’s growth might lean more towards international markets, and this new league could be a key step in making that happen.